This is a creative concept which will be used to launch the North American creative campaign: Transforming Spaces - directed at all of our audiences.
The Objective is:
-connect "Transforming Spaces" concept to all Legrand products, people and the brand.
-begin to develop an emotional connection for audiences to the brand.
Through the construction of the square, the spaces within begin to transform and interact with eachother. All of the images are interchangeable depending on the audience and purpose of the execution.
